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October 17, 2017

ZD goes global, acquired by Investis

Written by Investis Digital

Today, Investis, one of the leading global companies in corporate communications and investor relations, announced the acquisition of ZOG Digital. With a firm footing, ZOG Digital and Investis are prepared to move forward together – swiftly.

If you’re unaware of our story, ZOG Digital was founded in 2011 and provides key digital marketing services, including search engine optimization, content strategy, social media marketing, and paid media. The leaders and executive team at ZOG Digital have been at the forefront of digital marketing for nearly 20 years – defining the industry at the same time Google was coming to fruition. Notable clients amongst many others, include Whirlpool, Fruit of the Loom, Del Monte, and Wyndham Vacation Rentals.

Investis is headquartered in London, with offices in New York City, Sweden, Finland, and India. Alongside ZOG Digital, the company’s US presence will grow over 100 employees, and more than 600 employees worldwide.

This acquisition will not only enhance the corporate communication services that are provided from Investis, but also heighten brand visibility and increase customer engagement.

ZOG Digital Founder and CEO, Jeff Herzog and Investis CEO, Don Scales are no strangers to one another. Herzog previously founded and was CEO of the global digital marketing company, iCrossing. Scales later joined as president and became CEO. The company grew to become the largest independent digital marketing agency in the states prior to being acquired by Hearst Magazines in 2010.

“Together the companies will help corporate communicators establish new trusted and valuable relationships between brands and audiences,’ said Herzog. ‘The ability to deliver connected content will open up new markets in the US and throughout Europe.”

At ZOG Digital, our focus remains the same, to produce and optimize digital content to influence all stakeholders across marketing functions and enable them to reach not just potential customers, but also investors, shareholders, and the media. This is the combined DNA that will continue to take ZOG Digital to the next level.

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